Happy Monday and welcome to another edition of Network Intellect’s Top Tips. Today we’re focusing on the best ways to get yourself noticed on LinkedIn:
Update
Keep your profile updated with all your jobs and accomplishments, making sure you use the narrative style in your description that suits you best.
Keywords
Ensure that you include all the keywords that associate you with what you actually have to offer (e.g. “digital marketing”, “SEO” etc).
Networking
Connect with all of the colleagues, co-workers and clients that you trust. Use your email contacts list to find others with LinkedIn profiles.
Status Updates
Get recommendations, insights and connection updates in real-time from your professional dashboard which can be found on your LinkedIn homepage.
Events
Use the LinkedIn Events App to find out about useful conferences which you should be attending, as these are a great opportunity to network.
Brand
Use LinkedIn Groups to establish your own communities and deliver relevant and engaging messages to these members. LinkedIn Custom Groups can also allow you to conduct additional activities such as welcome videos, streaming and polls.
Ideas
Use LinkedIn Answers and LinkedIn Polls to pose questions which can aid your overall marketing strategy.
Check
LinkedIn allows you the opportunity to reference check prospective clients and employers before you go into an interview. Use the LinkedIn Advanced Search to narrow down the members to the relevant people you’re searching for.
Recommended
Get recommendations written by happy/trustworthy clients, colleagues and associates. Post these to your profile as descriptions about you from others may detail favourable traits that you may have missed out.