Analytics,Landing Pages,Network Intellect,Top Tips,Web Design       

Most companies mistakenly believe that in order to increase sales, they must have more people see their products. Of course the more visitors you have seeing your products and services the greater the opportunity you have to increase sales.
However, you should also be focusing on increasing your sites conversion rate; …

 SEO,Social Media,Top Tips       

When considering the importance of YouTube videos to your marketing strategy within your small business, it is wise to think of how you can use small business SEO to increase the amount of clicks on the particular videos. Users of search engines have been found to be 50% more likely …

 Brand Reputation       

So as promised here is the second part of my thoughts on why branding online is going to grow.
I would imagine that most companies out there have cut if not most but all of their marketing cost on branding during a recession. This presumption is made due to the fact …

 Analytics,Brand Reputation,Digital Research,Network Intellect,Top Tips       

Hello and welcome to another edition of Network Intellect’s Top Tips. Today, we’ll be focusing on Landing Pages and the most important aspects one should consider when optimising their Landing Page to maximise conversions.
Special Offers/Promotions –
If you don’t have any special offers or promotions, then make one! Nothing grabs a …

 Analytics,Digital Research,Search       

Google has recently been migrating reporting features found in the Report Centre into the Campaigns tab. Some reports such as Ad Group Performance, Campaign Performance and Account Performance reports can no longer be created in the Report centre.
In Google’s own words the reasons for these changes are as follows:
“We believe …

 Brand Reputation,Digital Research,Media,Network Intellect,PPC,SEM,Search       

Search giant Google has launched a new search enhancement tool called Google Instant, which shows results as you type. Google have identified that ‘people type slowly, but read quickly,’ thus Google Instant allows users to scan a results page while they type. The benefits of Google Instant are faster searches, …

 Brand Reputation,Digital Research,Email,Network Intellect,Top Tips       

Hello and welcome to another edition of Network Intellect’s Top Tips! In today’s post we’re focusing on the best practices to undertake for a successful Email Marketing Program:

Objective:
With email campaigns ensure you have clear objectives and brand message to continue to build your community.
Database:
Ensure your mailing lists are clean, …

 Analytics,Data Feeds,Digital Research,Media,Network Intellect,Price Comparison Sites,Search,Top Tips       

Welcome to another edition of Network Intellect’s Top Tips! Today, we’re focusing on Feed Management and have provided a valuable check list of factors which MUST be taken into consideration when managing a Comparison Shopping campaign:
1. Don’t Let Your Account Run Out of Budget!
Your product listings’ popularity scores could be …

 Digital Research,Landing Pages,Network Intellect,PPC,SEM,SEO,Top Tips,Web Design,Web Development       

In reference to website design, the key place to start in the homepage. As such, please find below Network Intellect’s Top Tips for Building a Quality Homepage:
-              Clearly communicate your main products and services
-              Have a tag line / position statement
-              Make sure it is the clear primary navigation page
-              …

 Analytics,Brand Reputation,Digital Research,Network Intellect,PPC,SEM,SEO,Search,Social Media,Top Tips       

As the internet giant Google continues to grow, changes to the online landscape are occurring more frequently as time goes on. It’s very important that companies or individuals utilising the online arena to generate revenue and profits stay ahead of the game and keep on top of all opportunities which …