Media,Social Media       

These are exciting times for social networking. It has now become hugely popular, with 50% of people in the UK now actively using social networks. The UK population is now spending a vast amount of time on these networks. This is a factor that a large number of UK brands …

 Data Feeds,Price Comparison Sites,SEM       

A free social shopping app has been launched on the iPhone, which uses barcode scanning technology to find the best prices on the web. Scandit incorporates barcode scanning, price comparison and social media sharing to enable users to firstly scan the barcode of the product that they would like more …

 Brand Reputation       

So as promised here is the second part of my thoughts on why branding online is going to grow.
I would imagine that most companies out there have cut if not most but all of their marketing cost on branding during a recession. This presumption is made due to the fact …

 Brand Reputation       

Interbrands the global branding consultancy has recently released their ‘Best Global Brands Report’ for 2010. The biggest change in the rankings has seen Google jump from 7th in 2009 to 4th this year. The top 10 standings are as follows:
1) Coca-Cola                       $70,452 (million)
2) IBM                                   $64,727 (million)
3) Microsoft                       …

 Digital Research       

A recent survey conducted by the Institute of Practitioners in Advertising (IPA) has found that British people are spending 38 per cent longer on the online compared 2008. The IPA states this increase is due to social media sites.
According to the survey it found the average Brit spent 1.8 hours …

 Brand Reputation,Digital Research,Media,Network Intellect,Social Media,Top Tips       

Hi there Ladies and Gentlemen and welcome to another edition of Network Intellects Top Tips!
I’m sure this Friday afternoon post will prove useful reading and will provide some useful information to help you make changes effective changes to your company’s Twitter account over the weekend!
- Don’t bore your followers with …

 Analytics,Brand Reputation,Digital Research,Network Intellect,PPC,SEM,SEO,Search,Social Media,Top Tips       

As the internet giant Google continues to grow, changes to the online landscape are occurring more frequently as time goes on. It’s very important that companies or individuals utilising the online arena to generate revenue and profits stay ahead of the game and keep on top of all opportunities which …

 Brand Reputation,Digital Research,Network Intellect,Social Media,Top Tips       

With more and more of our clients enquiring about the likes of Facebook, Twitter and LinkedIn, we thought it might be beneficial to share our thoughts on the best practices to undertake when marketing with Social Media. It’s vital that a solid, well structured Social Media marketing plan is developed …

 Brand Reputation,Digital Research,Media,Social Media       

Looking back to the last General Election in 2005, Social Media was barely an emerging phenomenon. Facebook was about a year old, YouTube was just beginning and no one had even heard of Twitter. But oh how things have changed! Barack Obama successfully utilised the benefits of a range of …

 Brand Reputation,Digital Research,Media,Media Planning,Social Media       

The 3rd edition of the Indian Premier League began on Friday 12th March 2010, backed by a breakthrough deal between the league and Google-owned video site, YouTube. All 60 matches will be aired live worldwide for free on YouTube, while the IPL chairman Lalit Modi also took great delight in …