With 6% more Americans owning a smartphone every quarter, the chances of QR codes being scanned looks likely to continue to increase.
If you wish to maximise the use of the QR Code, you need to consider some best practices. With this in mind, here are five tips for you to …
27 December 2011
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Let’s consider if we were to determine how Google+ could establish itself as a realistic threat to Facebook. In just a short period of time Google+ has experienced quite a large amount of success, with the company boasting 25 million users before going to beta. Recent reports have suggested an …
23 December 2011
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Over the last five years YouTube has seen some dramatic changes. The rules of video marketing are also vastly different.
With this in mind, here are five of the new rules for YouTube marketing:
1. YouTube Marketing Is The New Video Marketing
YouTube is said to be the most popular video site in …
21 December 2011
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Links from powerful blogs that have a solid subscriber base can be very valuable. Among other things they are very good for increasing brand awareness.
It is however important to remember that the natural set-up of a blog can reduce their power. An example of this is the issue that over …
19 December 2011
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Being able to measure the effectiveness of marketing activities is crucial to any company’s marketing strategy. Measuring social media marketing is not as simple as other marketing channels, but it can be done with help and the right approach.
With this in mind, here are some tips to get you started:
1. …
16 December 2011
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When it comes to blogs, they are a very wise move as they offer your company an opportunity to stand out when a blog has been integrated into your company’s website. Blogs are powerful content marketing platforms that combine the different elements of your overall marketing strategy in order to …
14 December 2011
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When it comes to building your Facebook fan base through advertising, there are some factors you need to consider. You need to think about the interests and demographics of the people who already support your brand, and consider how to turn them from fans in the real world, into your …
12 December 2011
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Google has announced the launch of Google+ Pages, which are designed specifically for businesses on Google+.
When you consider the size of the network, at over 40 million members, Google+ should be seriously considered in terms of your marketing campaigns. It is a good idea to set up your Google+ Page …
9 December 2011
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QR (Quick Response) Codes are 2D barcodes which are currently appearing in an ever increasing amount of places, partly due to a rise in smartphone usage. Once QR codes are scanned they lead the user to websites or to send a text message etc.
There are various ways in which QR …
7 December 2011
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The introduction of Google+ was a form of social media experiment by Google, but it is looking unlikely to become more than that and to be the death of Facebook. Here are five reasons why this is:
1. Usability
A massive problem that Google will face is that we all know how …
6 December 2011
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