Digital Research,Industry Metrics,Network Intellect,Social Media,Uncategorized       

A recent Social Media Survey by Milkround in assocation with AIA, revealed the top social media tools students and graduates use, why they use them and their online habits.
The survey views; of more than 1,350 students and graduates; were presented to delegates from more than 60 companies at …

 Network Intellect,Search,Social Media       

Social networking services are designed to provide the Web-based tools to enable people to build upon communications to generate online communities. Social networking sites offer a way for individuals or groups to create a personal profile of themselves, then share that profile with other members within the social networking space. …

 Brand Reputation,Network Intellect,SEM,Search,Social Media,Top Tips       

When it comes to blogs, they are a very wise move as they offer your company an opportunity to stand out when a blog has been integrated into your company’s website.  Blogs are powerful content marketing platforms that combine the different elements of your overall marketing strategy in order to …

 Industry Metrics,Social Media,Top Tips       

The introduction of Google+ was a form of social media experiment by Google, but it is looking unlikely to become more than that and to be the death of Facebook. Here are five reasons why this is:
1. Usability
A massive problem that Google will face is that we all know how …

 Landing Pages,Network Intellect,Social Media,Top Tips       

LinkedIn has recently made some great improvements to their social media site. Marketers now have access to some very useful tools with which to reach their audience properly and more effectively.
However, it is important to know how to make best use of the site to build a skilled marketing campaign. …

 Network Intellect,Social Media,Top Tips       

When creating an ad strategy for LinkedIn you need to consider your targeting method. You must know the various locations of your desired LinkedIn audience and the reasons they are on the network.
It is important to establish how you are going to gain higher click-through and conversion rates on the …

 Social Media,Top Tips       

LinkedIn Direct Ads were for a time not performing as well as they could be. As such LinkedIn decided to create some new features that people have been waiting a long time for. The social media site gave people the option of targeting users by specific companies and highly focused …

 SEO,Search,Social Media,Top Tips       

Link building is a key part of search engine optimisation, but is time consuming and can be very pricey. When it comes to trying to link build for free, some methods can be a bit uncertain, especially in the case of small companies where a lot of time can be …

 Network Intellect,SEO,Search,Social Media,Top Tips       

It is important to realise that if you are writing and publishing blog posts, you need to go the extra mile to optimise them with a keyword strategy. Fail to do this and you fail to leverage the full potential of the blog’s content. You will also be missing out …

 Industry Metrics,Social Media       

Social network marketing is now considered essential for the majority of brands, and marketers are planning to expand their investment in social media adverts.
A survey carried out estimated that 80% of companies which have a minimum of 100 employees carried out marketing activities on social networks this year. Fewer are …