Social Media,Top Tips       

Facebook’s profile URLs are easy to remember. Mostly they are Facebook’s own URL followed by your username. But this convenience of Facebook cannot be offered by Google+.
Since Google+ users join the network using their Gmail address, their Google+ username can directly reveal their Gmail address. Thus Google+ currently has no …

 Network Intellect,SEO,Search,Social Media,Top Tips       

‘Social’ search engine optimization is very big at the moment. This is due to the fact that the more people engage with your brand or website etc. in the social space by means of ‘liking’, or ‘tweeting’, for example, the more likely you are to do well in rankings.
Incorporating social …

 Industry Metrics,Network Intellect,Search,Social Media       

September 27th 2011 marks Google’s thirteenth birthday. The huge search engine has marked its special day by making its home page into a birthday party scene.
The founders of Google, Stanford University students Larry Page and Sergey Brin, created their first search engine in 1996. It was not, however until 1998, …

 Industry Metrics,Social Media,Top Tips       

With Facebook now having 500 million active users there has never been a better time to get yourself involved by creating a Facebook page for your business. People are said to spend over 700 billion hours a month on the social media site so it would be wise to get …

 Industry Metrics,Social Media       

Social network marketing is now considered essential for the majority of brands, and marketers are planning to expand their investment in social media adverts.
A survey carried out estimated that 80% of companies which have a minimum of 100 employees carried out marketing activities on social networks this year. Fewer are …

 Industry Metrics,QR Codes,SEO,Search,Social Media,Top Tips       

In today’s very competitive world of gaining rank and popularity through votes, likes, retweets etc, when it comes to creating a successful search engine marketing strategy, it is very important to consider how to make people like you and be interested in you. In order to keep ahead in the …

 Brand Reputation,Data Feeds,Social Media,Top Tips       

Creating a social media program has become an important strategy for a vast number of companies. Over the last few years, Facebook has become the premier social network and holds a great deal of power as a medium for marketers. It is important that the social media giant is used …

 Social Media,Top Tips       

When it comes to Facebook advertising, the same rules apply as they do to managing a Google campaign. It can be a very complex task as keywords, bids, targeting etc, all need to be checked and optimised accordingly.
There are some best practices and good tactics that should be implemented in …

 Search,Social Media,Top Tips       

Some customers choose to write-off the social media giant, Facebook as an advertising platform as they believe their customers will not be on there. Marketers would love to be able to get their adverts in front of the affluent Facebook users. There isn’t a method of targeting just job titles …

 Industry Metrics,Network Intellect,Social Media,Top Tips       

Customised Facebook tabs are not about technology or being able to display content after a fan has clicked that they “like” your page. They are used to encourage action. With this in mind, here are five tips to increase the effectiveness of your custom tabs and help to maximize the …