Industry Metrics,Social Media,Top Tips       

Over the last five years YouTube has seen some dramatic changes. The rules of video marketing are also vastly different.
With this in mind, here are five of the new rules for YouTube marketing:
1. YouTube Marketing Is The New Video Marketing
YouTube is said to be the most popular video site in …

 Landing Pages,Network Intellect,SEO,Social Media,Top Tips       

Links from powerful blogs that have a solid subscriber base can be very valuable. Among other things they are very good for increasing brand awareness.
It is however important to remember that the natural set-up of a blog can reduce their power. An example of this is the issue that over …

 Brand Reputation,Network Intellect,Social Media,Top Tips       

Being able to measure the effectiveness of marketing activities is crucial to any company’s marketing strategy. Measuring social media marketing is not as simple as other marketing channels, but it can be done with help and the right approach.
With this in mind, here are some tips to get you started:
1. …

 Brand Reputation,Network Intellect,SEM,Search,Social Media,Top Tips       

When it comes to blogs, they are a very wise move as they offer your company an opportunity to stand out when a blog has been integrated into your company’s website.  Blogs are powerful content marketing platforms that combine the different elements of your overall marketing strategy in order to …

 Network Intellect,Social Media,Top Tips       

When it comes to building your Facebook fan base through advertising, there are some factors you need to consider. You need to think about the interests and demographics of the people who already support your brand, and consider how to turn them from fans in the real world, into your …

 Network Intellect,Social Media,Top Tips       

Google has announced the launch of Google+ Pages, which are designed specifically for businesses on Google+.
When you consider the size of the network, at over 40 million members, Google+ should be seriously considered in terms of your marketing campaigns. It is a good idea to set up your Google+ Page …

 Industry Metrics,Mobile,Network Intellect,QR Codes,Social Media,Top Tips       

QR (Quick Response) Codes are 2D barcodes which are currently appearing in an ever increasing amount of places, partly due to a rise in smartphone usage. Once QR codes are scanned they lead the user to websites or to send a text message etc.
There are various ways in which QR …

 Industry Metrics,Social Media,Top Tips       

The introduction of Google+ was a form of social media experiment by Google, but it is looking unlikely to become more than that and to be the death of Facebook. Here are five reasons why this is:
1. Usability
A massive problem that Google will face is that we all know how …

 Landing Pages,Network Intellect,Social Media,Top Tips       

LinkedIn has recently made some great improvements to their social media site. Marketers now have access to some very useful tools with which to reach their audience properly and more effectively.
However, it is important to know how to make best use of the site to build a skilled marketing campaign. …

 Social Media,Top Tips       

When visitors stay on the same site for a long period of time the site is known as “sticky”. It is important when using Facebook, to understand how to get your fans to be social when they come to your page. Your Facebook presence is measured by fan count, …