The Differences Between Facebook And LinkedIn

Social networking services are designed to provide the Web-based tools to enable people to build upon communications to generate online communities. Social networking sites offer a way for individuals or groups to create a personal profile of themselves, then share that profile with other members within the social networking space. The sites will offer users several ways to communicate with others in the space, via e-mail, file sharing, videos, etc.

Facebook and LinkedIn are two popular social networking sites. Both of these sites are designed to link up people online, but yet the two sites have very different features and options. In addition, the two sites symbolise very different kinds of connections.

Facebook:

The social media giant, Facebook, is used mainly just to make connections with a wide range of people, including friends, family, work colleagues etc.

When you join Facebook and create a profile, you will be asked to enter in key information which can help other people find you on Facebook. The sort of information you will be asked to enter includes name, hometown, birthday, contact information, relationship details, and much more.

When searching for someone on Facebook, you can search by details such as hometown, employer etc. When you find someone of interest to you and add a Facebook connection with them, it is referred to as a ‘friend’.

Facebook offers a number of tools and features to its users. These include options such as Facebook Applications, which users can install on their profile, and can be games, instant messaging etc, Facebook Photos, where users can create photo albums to show to their friends on their profile, and Facebook Videos, where users can do the same, but with videos instead.

LinkedIn:

In contrast to Facebook, LinkedIn is a social networking site that is professional and targets businesses.  On this site, users can create a profile that is like a CV. Your LinkedIn profile summarises your current position and professional experience, your company, industry, education background etc.

By providing this type of information, you can then connect with colleagues and clients etc. On the site you can build up a network that consists of “connections”. Connections on LinkedIn refer to the people you know, and connections expand to include the people they know and have connected with on the social networking site.

There are various types of tools and features that are available on LinkedIn. These include options such as LinkedIn Jobs, where you can search for jobs and make contact with people who have posted job listings etc, Contacts, where you can search for and add contacts individually, or import them from your Outlook or Webmail contacts etc, and LinkedIn Search, which enables you to search for people by name, company, or industry etc.

Overall, LinkedIn is designed mainly to connect business professionals, unlike Facebook which is just designed to connect everyday people.

The Biggest Difference Between Facebook And LinkedIn

LinkedIn is mainly designed for business and professional networking and offers a profile and options that enable you to network in a business sense. Facebook, alternatively, is designed more in a way that enables the user to connect with family and friends.

If you would like some help with how to achieve an effective Facebook or LinkedIn presence, then why not give us a call at Network Intellect, where we will be happy to assist you.