PPC,SEM,Search       

Google has launched its Seller Rating feature in the UK, after successfully trialling the feature in the USA earlier this year. The Seller Rating feature is similar to that used by eBay, where the consumer can identify highly-rated merchants by seeing their ratings within their Google Adwords ads.
It has been …

 Search       

Google has recorded revenues of $7.3 billion dollars for Q3 in 2010. If you compare that figure to revenues generated in Q3 of 2009, that is an increase of 23% (reported by investor.google.com).
It is Google’s largest quarterly net profit in history. 67% of total revenues came form Google owned sites, …

 PPC,SEM,Search       

Google has announced on its Inside Adwords blog page that they will be providing a brand new metric feature in their current Bid Simulator tool.
The Estimated Top Impressions metric will enable advertisers to predict whether the volume of top ranking impressions will increase or decline if they change keywords. The …

 PPC,Price Comparison Sites,SEM,Search       

Shopzilla Inc. has confirmed that it has reached a ‘strategic-partnership’ agreement with Google Inc. which will include the shopping comparison sites’ Bizrate ratings and reviews within certain Google search and ad products. Although Google currently provide retailer ratings and reviews within Google Product Search (formerly known as Froogle) and Adwords, …

 Analytics,Digital Research,Search       

Google has recently been migrating reporting features found in the Report Centre into the Campaigns tab. Some reports such as Ad Group Performance, Campaign Performance and Account Performance reports can no longer be created in the Report centre.
In Google’s own words the reasons for these changes are as follows:
“We believe …

 Search       

It’s safe to say that Google has hit the headlines yet again with the launch of Google Instant. The debate in the office on Thursday morning was about Google Instant, our blog post on Thursday morning was about Google Instant, All the other marketing blog posts were about Google Instant …

 Brand Reputation,Digital Research,Media,Network Intellect,PPC,SEM,Search       

Search giant Google has launched a new search enhancement tool called Google Instant, which shows results as you type. Google have identified that ‘people type slowly, but read quickly,’ thus Google Instant allows users to scan a results page while they type. The benefits of Google Instant are faster searches, …

 Analytics,Data Feeds,Digital Research,Media,Network Intellect,Price Comparison Sites,SEM,Search,Social Media       

Following on from recent posts on advancements in the mobile shopping and price comparison market (see More Help for Mobile Shoppers and On-the-Go Comparison Shopping), Network Intellect can reveal that Sccoope (www.sccoope.com) is launching a price comparison and barcode-scanning app for both iPhone and Blackberry mobile devices.
The tool allows users …

 PPC,Search       

It is reported that 97% of new site visitors do not convert on their first visit! That means people have displayed an active interest in what you offer but decided for whatever reason to abandoned taking any further action in your services.
Your first thoughts might be that 97% is a …

 Brand Reputation,Digital Research,Media,Network Intellect,Search,Social Media,Top Tips       

Happy Monday and welcome to another edition of Network Intellect’s Top Tips. Today we’re focusing on the best ways to get yourself noticed on LinkedIn:
Update
Keep your profile updated with all your jobs and accomplishments, making sure you use the narrative style in your description that suits you best.
Keywords
Ensure that you …