Brand Reputation,Network Intellect,SEM,Search,Social Media,Top Tips       

When it comes to blogs, they are a very wise move as they offer your company an opportunity to stand out when a blog has been integrated into your company’s website.  Blogs are powerful content marketing platforms that combine the different elements of your overall marketing strategy in order to …

 Internet Law,PPC,SEM,Search       

Google Adwords has made some changes to its policy to better protect people’s personal and financial information, which we wanted to make you aware of. We have had recent experience of this with a client who had their ads stopped, which resulted in a loss of revenue and took over …

 Brand Reputation,SEM,SEO,Search,Social Media,Top Tips       

Facebook is constantly increasing in popularity and has been quoted as having even more visitors to its website than Google. It therefore makes sense to find ways to use the site as a marketing channel if you are not already doing so. Facebook SEO is a way of making it …

 SEM,Search       

Yahoo has opened its network of sites to third-party authentication through Facebook and Google OpenIDs.  This allows many millions of people to sign into their network and interact on Yahoo using their Facebook or Google logins. This system will remove the necessity of users having to register for an additional …

 E-commerce,SEM,Social Media       

Canada can boast of the world’s highest rates of internet and social networking usage. Canadians happily engage in social network activities on a regular basis, frequently at rates higher than users in the US and our clients are seeing this too.
By the end of last year it was estimated that …

 E-commerce,SEM,Social Media       

Social commerce is expected to be big this year, with brands and retailers always exploring new and creative ways to capitalize on its ever increasing popularity. Retailers are going beyond just normal Facebook pages and Twitter profiles with which their customers can follow. Web retailers are adding to this trend …

 Digital Research,Network Intellect,PPC,SEM,Search,Web Design       

Google has rolled out Instant Previews, a feature which allows users to hover over search results to generate previews of the webpage that they would land on should they decide to make the all important click.
The most pressing issue that jumps out with this feature is that fact that the …

 PPC,SEM,Search       

Google has launched its Seller Rating feature in the UK, after successfully trialling the feature in the USA earlier this year. The Seller Rating feature is similar to that used by eBay, where the consumer can identify highly-rated merchants by seeing their ratings within their Google Adwords ads.
It has been …

 Data Feeds,Price Comparison Sites,SEM       

A free social shopping app has been launched on the iPhone, which uses barcode scanning technology to find the best prices on the web. Scandit incorporates barcode scanning, price comparison and social media sharing to enable users to firstly scan the barcode of the product that they would like more …

 PPC,SEM,Search       

Google has announced on its Inside Adwords blog page that they will be providing a brand new metric feature in their current Bid Simulator tool.
The Estimated Top Impressions metric will enable advertisers to predict whether the volume of top ranking impressions will increase or decline if they change keywords. The …