In an attempt to draw peoples’ attentions to their Facebook pages, brands have experimented with apps and flamboyant profile pictures. Despite these efforts however, the Facebook wall itself seems to gain most of the attention.
In a survey that was carried out, the participants who viewed Facebook brand pages nearly always …
17 February 2012
No comments
Pinterest is the newest of the top 10 social networks and it has come up with something of great interest and value to all advertisers; natural targeting. Pinterest is an online pinboard where users can organise and share things that they have an interest in, with other people.The site is …
8 February 2012
No comments
A recent Social Media Survey by Milkround in assocation with AIA, revealed the top social media tools students and graduates use, why they use them and their online habits.
The survey views; of more than 1,350 students and graduates; were presented to delegates from more than 60 companies at …
1 February 2012
No comments
When it comes to mobile marketing with QR codes, there are some best practices you need to consider. With this in mind here are a some tips to help you start a QR code marketing campaign:
1. QR Codes Are Barcodes
QR codes are encoded barcode images that look like a square …
16 January 2012
No comments
With Google+ having a confirmed audience of 10 million users and findings reporting there were 20 million visitors to the new social platform during the first 21 weeks of it being around, it is safe to say that Google+ is off to a good start.
With this in mind, here are …
11 January 2012
No comments
With 6% more Americans owning a smartphone every quarter, the chances of QR codes being scanned looks likely to continue to increase.
If you wish to maximise the use of the QR Code, you need to consider some best practices. With this in mind, here are five tips for you to …
27 December 2011
No comments
Over the last five years YouTube has seen some dramatic changes. The rules of video marketing are also vastly different.
With this in mind, here are five of the new rules for YouTube marketing:
1. YouTube Marketing Is The New Video Marketing
YouTube is said to be the most popular video site in …
21 December 2011
No comments
QR (Quick Response) Codes are 2D barcodes which are currently appearing in an ever increasing amount of places, partly due to a rise in smartphone usage. Once QR codes are scanned they lead the user to websites or to send a text message etc.
There are various ways in which QR …
7 December 2011
No comments
The introduction of Google+ was a form of social media experiment by Google, but it is looking unlikely to become more than that and to be the death of Facebook. Here are five reasons why this is:
1. Usability
A massive problem that Google will face is that we all know how …
6 December 2011
No comments
Twitter can now boast about audience figures of approximately 100 million and 1.6 billion search queries every day. However, despite having access to a massive amount of individuals, many advertisers struggle to find the most successful way of connecting with the site’s users.
Promoted Tweets are ordinary tweets that are bought …
28 November 2011
No comments