3 Tips For Wikipedia Links For Small Businesses

Getting a link from Wikipedia is still quite a hot topic, although not as much so as a few years ago.

A single link from a single site is not all you need when it comes to link building, but it is a start. If you however are determined to get the link, there is no simple trick to get it, but here are some tips on how to get you started with a strategy:

1. Develop Into A Trusted Editor

It is essential for you to be a signed-in user with a history of high quality edits to be able to add your own site to Wikipedia’s content. If you go onto the site and do something like creating a new page without being signed in, Wikipedia’s editors are very likely to remove the page very quickly.

Before thinking about adding your own site to Wikipedia, you need to be aware that you cannot just simply promote your business. You need to offer something of genuine value to the community. In return you may receive the benefit of being able to link out to your own site from a relatively important page.

It is essential, in addition that you read and pay attention to Wikipedia’s contributor guidelines and policies.

2. Chose a Page To ‘Own’

Unless you are an important organisation or a well-recognised brand, you cannot have your own page on Wikipedia. You need to find a page that is closely related to your business, has lasting relevance and is not too obscure, and that you can make a valuable and valid contribution to.

3. Link Up Your Page

Although it is very hard to get external links from Wikipedia, building internal links within the site is far easier. Look for content within Wikipedia that would benefit from being linked to your chosen page.

Try to create as many of these internal links as possible. However, you need to bear in mind that any edit you make has to benefit the site in its entirety. Do not link just for the sake of linking. These links will direct traffic to your page, and hopefully your site, whilst increasing the SEO advantage that the links on the page might have.

It is important to remember that Wikipedia is an encyclopedia, and not a platform for self-promotion. Any changes you make need to therefore be made for that reason only.

If you would like some assistance with making your search engine optimisation more effective, then please feel free to contact us at Network Intellect.