Top Tips for Retailing on Amazon

Hello and welcome to another edition of Network Intellect’s Top Tips. Today, the focus is on retailers utilising Amazon as a crucial aspect of their e-commerce strategy. It’s important that retailers understand fully what they can, and can’t expect from their relationship with Amazon:
- Don’t rip off or mislead the …

30 July 2010  No comments

Google Product Search – Electronics Category

 Data Feeds       

Google recently announced that in early 2011 they will be making changes to the Electronics category in Google Product Search UK and German. They have requested that all listings within you Electronics category include two of the following product identifiers: MPN, Brand and EAN.
These identifiers explained:
MPN – This stands for …

30 July 2010  No comments

IPA Announced the British are Spending Longer on the Internet

 Digital Research       

A recent survey conducted by the Institute of Practitioners in Advertising (IPA) has found that British people are spending 38 per cent longer on the online compared 2008. The IPA states this increase is due to social media sites.
According to the survey it found the average Brit spent 1.8 hours …

23 July 2010  No comments

Kelkoo Launches US Comparison Shopping Engine

 Price Comparison Sites       

Kelkoo has announced that it will enter the American market expanding its 2 million products and 1500 ecommerce companies outside of Europe. The engine plans to use its .com domain as a simple product search engine.

The Yahoo owned company has long been a major force in European Price Comparison market. …

19 July 2010  No comments

Top Tips for Improving Your Twitter Strategy

Hi there Ladies and Gentlemen and welcome to another edition of Network Intellects Top Tips!
I’m sure this Friday afternoon post will prove useful reading and will provide some useful information to help you make changes effective changes to your company’s Twitter account over the weekend!
- Don’t bore your followers with …

16 July 2010  No comments

Seller Rating Extensions Gets 5 Stars??

 Brand Reputation       

All merchants, advertising professionals and marketers should know that consumer reviews and product ratings help you sell more. Shoppers are becoming increasingly consumer savvy, they will hunt for the best prices, search for your reputation and gather product information within the sales process to help them make purchasing decisions.
On the …

16 July 2010  No comments

Top Tips for Standing Out on LinkedIn

Happy Monday and welcome to another edition of Network Intellect’s Top Tips. Today we’re focusing on the best ways to get yourself noticed on LinkedIn:
Update
Keep your profile updated with all your jobs and accomplishments, making sure you use the narrative style in your description that suits you best.
Keywords
Ensure that you …

12 July 2010  No comments

Google Display Network Is Branching Out

 PPC       

It has become apparent to Network Intellect that Google is devoting a lot of time and investment in to expanding their display network. The Display network consists of all sites apart from search sites where ads can be displayed by Google.
The network is variety of Google properties and display partners. …

4 July 2010  No comments

Network Intellect’s Top Tips for Email Marketing

Hello and welcome to another edition of Network Intellect’s Top Tips! In today’s post we’re focusing on the best practices to undertake for a successful Email Marketing Program:

Objective:
With email campaigns ensure you have clear objectives and brand message to continue to build your community.
Database:
Ensure your mailing lists are clean, …

2 July 2010  No comments

On-the-Go Comparison Shopping

On-the-go comparison shopping is becoming more and more frequent and the release of Nextag’s brand new iPad App can only help to make this more popular. The application is free of charge and features the main benefits of Nextag’s online price comparison website services. This will help to give iPad …

25 June 2010  No comments
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